Our Founder’s Story
Reaching ☆ the stars
LeiLani's first job was as a representative for a Cosmetic Company introducing Zsa Zsa Gabor to their new Joe Blasco Film Makeup.
"It was Christmas time, and I remember walking into her home, and there was a tree in the foyer that went up three levels. At my young age, I’m not sure if I was more impressed by Zsa Zsa, or her home up in Beverly Hills!"



LeiLani wasn't content to remain a hair and makeup designer for film and television. She went on to become one of Canada's few Certified Paramedical Makeup and Tattoo Specialists.
Working from a spare bedroom in her home, LeiLani volunteered with the Cancer Society to cut and style wigs, and to teach people how to cover and camouflage skin discoloration due to the side effects from undergoing cancer treatments.
At this time, the makeup industry focused strictly on glamour, and the makeup she used on-set was too harsh for post-operative skin. No one addressed skin issues that men and women struggle with.
These patients inspired LeiLani to vigilantly tread forward with a scientific approach creating plant derived creations of beauty products that incorporate the medicinal value not usually found in cosmetics. Complexion products safe to use while under going chemo and radiation treatment.
Thus began the search for gentle makeup, infused with natural plant based skincare. Ingredients that would work on sensitive, post-operative skin, and included beneficial ingredients like Grape Seed, Green Tea & Rose Hip.
LeiLani, now working with burn patients as well, needed products that allowed the skin to breathe, as well as providing incredible coverage, yet didn’t look "mask-like".
Sometimes when you can’t find a solution to something, you just have to create it yourself!“I have always known how makeup transforms us on the outside, however, over the years I’ve come to realize how makeup transforms us on the inside. It’s more then makeup, it’s therapy.”






